The UK’s leading online portal for the performing arts, The Public Reviews, has announced today [1 October 2015] that it is repositioning itself as The Reviews Hub.
The Public Reviews was launched in 2007 as a site that featured theatre reviews submitted by audience members. Eight years on, the site now boasts 150 permanent reviewers from across the UK, and 10 regional editors. The site has now moved into other art forms, including music, dance and comedy.
Executive Editor John Roberts (pictured) commented: “In choosing our new identity, we wanted to satisfy all of the existing expectations of what our original brand stood for: quality digital Arts content, while simultaneously moving the brand forward to acknowledge the maturity, functionality, and diversity of what we want to do – make The Reviews Hub the Number One “go-to” portal for theatre, dance, comedy, and music coverage in the UK. We also want to dispel some myths.
“The Reviews Hub name will also reflect that we’re not just a ‘theatrical Trip Advisor’ where anyone can post a review, regardless of its quality or intent.”
He continued: “I’m incredibly proud of what we’ve achieved since 2007. Despite the demise of print, the arts publishing market is alive and thriving and we’re very happy to be at the forefront of that. Our content is provided by some of the most respected names in the business and it’s gratifying to see that we’re regarded so highly above longer-established, public-facing sites.”